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From Reach to Resilience: Leveraging AI to Measure Financial Wellbeing
Financial inclusion has long focused on expanding access, but how does this translate into real improvements in financial wellbeing? This session will explore how advances in artificial intelligence can make it easier for financial service providers and impact investors to gather real-time feedback from their clients on how financial products are affecting their lives. Panelists will share lessons from a recent AI-enabled study on the financial inclusion impact of a fintech company in Latin America.
The fintech company, an impact investor, and a market research firm will unpack how they designed this rapid-feedback assessment, what they learned, and what it means for the future of impact measurement. Whether you are building financial products or supporting the financial inclusion ecosystem, this session offers a practical path to putting client voices at the center.
