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Creating Local Jobs Through Handcrafted Designs in Bali
MachaStore is a brand based in Bali, Indonesia, that creates handcrafted home décor with a distinctive Indonesian touch.
Co-founded in 2015 by Cici and Gomgom Panggabean, the company blends traditional Bali design elements with local materials and works with artisans across the island.
What began in weekend markets has grown into a business with permanent staff, over 20 home-based artisans, and international expansion.
Through WIPO’s Boosting Tourism Development through the Use of IP program, the MachaStore team learned how to use intellectual property in their business, with trademarks and branding now helping the company grow internationally and build customer trust.
#WIPO #Indonesia
