SNV 82d ago

World Health Day: The Story of the Seed, a WASH story from Ghana The Healthy Future for All project seeks to increase the number of children growing up in hygienic environments at home, in schools, and in health facilities across the Nandom and Lambussie districts in Ghana.   The educational video “The story of the seed” is a behavioural change communications tool developed for communities in Ghana, promoting positive hygiene attitudes and the adoption of handwashing with soap. The video tells the story of a health worker whose parents worked hard to instil hygienic habits as part of her childhood education. Behaviour change is rarely driven by information alone. It is shaped by social norms, aspirations, convenience, and trust. By featuring families, community members and frontline health workers, the videos reflect real decision-making contexts rather than idealised behaviours.