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Real stories: The impact of digital retail platforms on micro-enterprises
Micro-entrepreneurs are leveraging digital tools for growth, yet cash still plays a vital role. Why? Customer behavior, accessibility, and trust. This video dives into the balance between digital innovation and cash-based transactions—highlighting behavioral insights, initiatives led by development organizations, and the realities of small business sustainability. Watch now to learn how a mixed-payment strategy is helping businesses maximize their potential.
#DevelopmentEconomics #SmallBusiness #BehavioralScience #DigitalInclusion
