Environmental Working Group (EWG) 28d ago

The group behind decades of anti-littering campaigns was created by industry. Award-winning environmental journalist Beth Gardiner — author of Plastic Inc: The Secret History and Shocking Future of Big Oil's Biggest Bet — describes how Keep America Beautiful, founded in the 1950s by packaging makers like Coca-Cola, Pepsi and Philip Morris, reframed plastic waste as the fault of individuals and coined the term "litter bug." It's one piece of a much larger strategy. Beth and Ken trace how Big Oil, not consumers, sits behind the global plastic problem, the political playbook the industry has used for decades and the origins of recycling as a PR opportunity rather than an environmental solution. #enviromentalworkinggroup #podcast #microplastics #nanoplastic #oilindustry #plastic #pollution