gefiwlearn 212d ago

Engaging with the media is one of the most effective ways to amplify your project’s visibility and impact, but it can also be one of the most challenging. During this recorded 90-minute practical webinar on how to work effectively with journalists and turn your project achievements into compelling media stories, you'll learn how to: - Identify the right media outlets - Prepare a solid media contact list - Pitch your story - Approach journalists - Select and prepare interviewees This webinar started off with a intro from Hilary Clarke, a senior journalist at FAO, to be then followed by journalists and communicators from the field: - Jane Baitwa, former Nile Basin - Andrew Aijuka, Infonile - Matias Ponce, Unesco Montevideo They all shared real-world experiences pitching stories to local media and they will be sharing how they did it, and what they learnt along the way.