GFI India GFI India 144d ago
Ep 5: Reframing smart proteins in an evolving industry landscape

Ep 5: Reframing smart proteins in an evolving industry landscape

In the season finale of The Smart Protein Pod, we turn the lens on alternative protein communications, storytelling, and media. Sonalie Figueiras—known as the Green Queen—is the founder and editor-in-chief of the eponymous sustainability media brand, among the first in Asia at the nexus of climate and food. In conversation with GFI India’s Ramona Mukherji, Sonalie draws on over a decade of experience in media and business to discuss the evolution of alternative protein coverage, the need for evidence-backed narratives, and predictions for where the sector is headed next. 👤 Guest: Sonalie Figueiras Founder & Editor-in-Chief, Green Queen Media 🎤 Host: Ramona Mukherji Communications Associate, GFI India Disclaimer: The views and opinions expressed in this episode are those of the speaker and do not necessarily reflect the official position of the Good Food Institute India. Listen to the episode on Spotify: https://open.spotify.com/episode/621V722HGRqa1ldQf8BOMm?si=IrP22VdITeSsF12vAY9ouA Join the GFIdeas India Community here: https://gfi-india.org/gfideas-india-community/ 🔗 Dig deeper into the smart protein sector: GFI India’s State of the Industry Report (2023): https://gfi-india.org/resource/state-of-the-industry-report-smart-protein-in-india/ GFI’s 2024 State of Alternative Protein Series: https://gfi-india.org/state-of-alternative-proteins/ Green Queen’s website: https://www.greenqueen.com.hk/ GFI Europe and Physicians Association for Nutrition's guide on ultraprocessed foods and plant-based meat: https://pan-int.org/news/blog-post-title-one-h42r8-4z5ks-txgfj-4k9db-pxn4x-cnrwj-ze6ad-e2dzh-kfspk-r47b3